Crossover | Experiential Marketing | Digital Campaign

Integration Marketing

IP Marketing

Create original IP for customers, recently implemented a well-known cross-border case Pepsi store 2017/2018/2019.The well-known successful showcase for Pepsi UTC（Under The Cap) campaign .

为客户打造原创IP, 近期执行的知名跨界案列百事盖念店2017/2018/2019。

Crossover Marketing

Handing with well-known domestic and foreign artists and fashion designers  to support the brands cross-border and promote their market shares , including Alexanderwang,Karl Lagerfeld,Feng Chen Wang,Percy Lau,Sankuanz,JINNNN,Evisu,etc.

携手国内外知名设计师或艺术家等，发起对品牌的合作跨界，提升知名度，直接刺激销量。 亚历山大王和百事可乐的跨界是近期发起最有影响力案例之一。

PR & Events

Loftooo,is the leading art & fashion experiential marketing experts offering diverse & results-driven solutions for events in art & fashionable style to upgrade brand image.

全国首家将艺术融入各类消费品牌event设计和执行中的创意公司。

Brand Marketing

Provide creativity service for clients and brands including Creative & design, Digital & Viral Campaign , PR & Event, KV & Video creative and shooting production,Social communication ,E-commerce management .etc.

深耕国际品牌在华业务的品牌战略和创意服务，为客户提供专业的整合式的解决方案，通过创意表现、资源整合、跨界营销、时尚及艺术营销、数字营销，艺术互动Event等手法，为客户升级管理、降低成本、提升市场份额.

WE create surprise

Marketing Trends

We provide creative & digital transformation solutions to clients
which drives high attention and generate meaningful revenue growth .

Why Crossover Marketing?

Art & Fashion can express the most elevated and progressive aesthetics, tendencies, and ideals to which human beings can aspire. It represents beauty, solace, talent, brilliance, genius, vision, and the materialization of hope, faith, and the courage of conviction. The artists has become the one who is doing long-term thinking about what is happening, and reflect back to us through works of art. With a vision to match brands with artists as a way to create unique marketing experiences, while helping up and coming artists connect with brands in a meaningful, mutually beneficial relationship, we launched this specialized practice in brokering deals between artists and brands. Today, there are already many successful examples of marriage between brands and art for the sake of marketing. As long as there has been a need to market products or services the art world has provided both ideas and credibility for many a well-known campaign. Selected approaches include: Commission artists to create work in accordance with marketing strategies.

Why Digital Transformation?

Digital Transformation that Disrupts your Industry,Not your Business

Digital transformation is not just about updating your website. It transforms, streamlines, modernizes and serves your business for a truly customer-centric business model.

We help brands uncover their potential and become the leader in their industry. We work with existing systems or integrate new solutions to enhance your internal processes. From improving process efficiency to providing awe-inspiring customer experiences, our team has proven expertise in:
CRM solutions and API connectivity;Digital systems architecture;Technology design and build;Auditing existing in-house systems;Customer-centric solutions and user experience.

With digital buyer penetration looking to hit 81% of its 1.34 billion population, there is no doubt that China is an enticing market for foreign companies looking to do business, yet many rely on third-party platforms or distributors to build their brand with little control on how this is done.

Loftooo & IMS Group offers brands a convenient solution to connecting with customers in the China market

360℃ total Solutions

Our Services

Strategy & Creative

Strategy & Creative

Success is a strong marriage of business and brand strategies …more

Digital Transformation

Digital Transformation

Offering technological solutions for data-driven strategies that transform businesses. …… more

Crossover Marketing

Crossover Marketing

The right product, at the right marketing would mean turning the marketing concept into a correct execution on the in-store and e-commerce level ……more

PR & Events

PR & Events

Events create the news and offter the accustoming buzz …… more

ART & FASHION CROSSOVER & INTERGRATION＃艺术跨界 时尚潮袭

Some Fun Facts about our agency
$ 1940000
Average Annual Incoming Per Client
386
Completed Projects
58800
Drink Pepsi Yearly
9 Years
Average Served Per Client
will you join us?

super team

Laura Chenli
CEO & President
Only Zhu
MANAGING DIRECTOR </br> & CREATIVE DIRECTOR
Linda Chan
General Manager </br> of Event Management
Marx Zhu
Executive Creative Director of Digital Marketing
Anda Qiu
Senior Director </br> of Fashion & Crossover Marketing
Kathy Chen
DIRECTOR OF 3D DESIGN
Haiyan Shi
Managing Director </br> of Art & Crossover Marketing
Zach Han
Director of Digital Technology
Boey Xie
Account Director
Jan Lai
Senior Graphic Designer
Danny Yao
Director of 3D Design
Max Sun
Event Management
Nicky Wu
HR & Adminstration
Jerrica Li
HR & Adminstration
Dede Chen
Creative Designer
Paula Peng
Financial Management
Yuehong Qian
Financial Management
Lucy Zha
Financial Management
Eileen Yang
Financial Management
Minghui Fan
Creative Designer
Zivon Zhang
Senior Graphic Designer
Alan Zhou
Creative Designer
Jerry Wu
Event Management
Bonnie Dong
Copywriter
David Chen
Creative Designer
Kyou Qiao
Creative Designer
Jenny Chen
EVENT MANAGEMENT
Choie Wang
ASSISTANT TO EXECUTIVE MANAGEMENT TEAM
Demon Dong
SENIOR GRAPHIC DESIGNER
Yusong Hu
DIRECTOR OF 3D DESIGN
Margaret Wang
EVENT MANAGEMENT
Kaka Xu
EVENT MANAGEMENT
Art Experiential Marketing

Latest Works

Alexanderwang / Evisu / JINNNN / 周冬雨 / 王嘉尔 / 飞跃 / 麦际艺术智造

Pepsi UTC Concept Store 百事盖念店2018

百事携手Alexander Wang再次重磅上线，无糖黑罐诠释黑色新主张，百事号召粉丝揭盖赢跨界限量单品，媒体争相报道，时尚KOL发声，火速占据话题的制高热点，百事盖念店，创造无限可能，率先颠覆传统促销UTC平台，联名国内外先锋设计师，掌握最IN潮流装备，开启年轻创造新平台。

Alexanderwang / Pepsi / 麦际艺术智造

Pepsi × Alexander Wang 百事跨界亚力山大王,打造最潮百事盖念店

[:en]百事携手Alexander Wang的重磅上线，无糖黑罐诠释黑色新定义，百事号召粉丝揭盖赢跨界限量单品，媒体争相报道，时尚KOL发声，火速占据话题的制高热点，百事盖念店，创造无限可能，率先颠覆传统促销UTC平台，联名国内外先锋设计师，掌握最IN潮流装备，开启年轻创造新平台。
Pepsi and Loftooo initiated discussions on the UTC Promotion projects for year 2017  . Pepsi and Loftooo proposed to discuss the direction of brand and promotion upgrades, and proposed the concept of cooperation between Pepsi Black and Alexander Wang. … …[:]

麦际艺术智造 ｜ PEPSI | 王嘉尔 ｜杨明洁 ｜回力 ｜Percy Lau ｜ 上官喆

Pepsi Pop up Store 百事盖念店快闪店

百事盖念店快闪店全国落地40多站。百事盖念店，创造无限可能，率先颠覆传统促销UTC平台，联名国内外先锋设计师，掌握最IN潮流装备，开启年轻创造新平台。瓶盖是获取盖念店潮品唯一货币，扫码进入盖念店 输入盖内串码 即可获取潮品，集结潮人一起玩转百事盖念店，线下快闪店更是直击潮品魅力。

Bosch / 麦际艺术智造

Bosch POP-UP Store 欢乐颂快闪店

[:en]博世家电2017年全国12个城市空降厨房，将电视热剧欢乐颂的Andy的厨房降落在了各个城市。

Bosch Appliances kitchens in 12 cities across the country in 2017, landing Andy’s kitchen in the TV drama  Ode to Joy  in various cities.[:]

Haagen-Dazs

Haagen-Dazs hands with Vmajor on FW 哈根达斯首次亮相时装周

Häagen-Dazs collided with Vmajor fashion to produce a high-level visual dessert art, summing up the characteristics of both parties and presenting us with a more diversified design. Travel is a way of life that blends in with modern people’s life.[:zh]Häagen-Dazs collided with Vmajor fashion to produce a high-level visual dessert art, summing up the characteristics of both parties and presenting us with a more diversified design. Travel is a way of life that blends in with modern people's life.

Siemens / 麦际艺术智造

Siemens Campaign KV 西门子家电视觉创意

[:en]Siemens seldom sponsors the Youth Olympic Games. However, client wants to take use of this hot events. Since the Youth Olympic Games will be held in Nanjing, the client’s headquarters, so the creative agency was briefed to not necessary to use the elements of the Olympics directly but it is necessary to use sporty style creation to interpret the brand and transform the function of the product … …[:]

3M

3M glue- Inextricably bound like Napoleon and the chapters of history.

his is our showcase participating in the Cannes in Graphic Creative category. This case teaches us how to complete creative work such as creativity, filming, post-production, and retouching under low-cost budgets… …[:zh]his is our showcase participating in the Cannes in Graphic Creative category. This case teaches us how to complete creative work such as creativity, filming, post-production, and retouching under low-cost budgets… …

Read More Works
CONTACT US

Get in touch


YOU ARE WANTED #通缉令

WHAT WE HUNT FOR LOFTOOO ?

-A Passion for Art in Client Service: putting external and internal clients at the center of your universe
-High-Level Thinking: having a strategic approach to your work
-Bold Creativity: going beyond the obvious with game-changing ideas
-Thorough Execution: being results-driven and consistently exceeding targets
-Business Prowess: having a firm grasp of the issues driving the industry, and how an agency should best operate
-Collaborative Leadership: working and playing well with others to achieve great things
-Courageous in Spirit: creating and acting on opportunities
-Persistent Accountability: stepping up to the plate and seeing commitments through
If you feel this sounds like you please contact us!
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想加入我们，简历投至：hr@harvestsgroup.com

>>>

想跨界合作或业务合作，请联系：art90@harvestsgroup.com 电话：0086 21 6422 8170-8011



Connect with us

Shanghai 上海
2F,Loft 3,Red House No.400 Guilin Road Shanghai China
中国上海桂林路400号普发创业园区 3号楼 2层 Loftooo 艺术智造
+8621-64228170
info@harvestsgroup.com

Hong Kong 香港
36/F, 41 Heung Yip Road, Wong Chuk Hang, Hong Kong
+852 3611-0130
info@imanagesystem.com