Pepsi 脳 Alexander Wang 鐧句簨璺ㄧ晫浜氬姏灞卞ぇ鐜,鎵撻犳渶娼櫨浜嬬洊蹇靛簵

Pepsi UTC and Black Can Great Launch Campaign聽Only zhu 聽 Oct 13 2017

2016骞村簳锛岀櫨浜嬪拰楹﹂檯鍙戣捣浜2017骞存彮鐩栨湁濂栫殑鍚堜綔椤圭洰鐨勮璁猴紝鍙屾柟鎻愬嚭鎺㈣鍝佺墝鍗囩骇鍜屼績閿鍗囩骇鐨勬柟鍚戯紝骞舵彁璁甈epsi Black鎼烘墜Alexander Wang鍚堜綔鐨勬瀯鎯筹紝缁忚繃6涓湀鐨勬矡閫氾紝Alexander Wang 鏈缁堝畬缇庡憟鐜颁簡璺ㄧ晫鍚堜綔鐨勯檺閲忕綈鐨勮璁★紝骞堕氳繃Video 鍑嗙‘浼犳挱浜哖epsi Black鐨勯粦鑹叉佸害銆

鏈璺ㄧ晫锛岃涓氬弽鍝嶇┖鍓嶏紝浠庡搧鐗屾彁鍗囧害浠ュ強閿閲忎笂鍧囪幏寰椾簡寰堝ぇ鐨勬彁鍗囷紝娲诲姩鐨勮浆鍖栫巼杈捐繙杩滆秴杩囪涓氬钩鍧囨按骞炽

杩欐锛岀櫨浜嬫惡鎵婣lexander Wang鐨勯噸纾呬笂绾匡紝鏃犵硸榛戠綈璇犻噴榛戣壊鏂板畾涔夛紝鐧句簨鍙峰彫绮変笣鎻洊璧㈣法鐣岄檺閲忓崟鍝侊紝濯掍綋浜夌浉鎶ラ亾锛屾椂灏欿OL鍙戝0锛岀伀閫熷崰鎹瘽棰樼殑鍒堕珮鐑偣锛岀櫨浜嬬洊蹇靛簵锛屽垱閫犳棤闄愬彲鑳斤紝鐜囧厛棰犺浼犵粺淇冮攢UTC骞冲彴锛岃仈鍚嶅浗鍐呭鍏堥攱璁捐甯堬紝鎺屾彙鏈IN娼祦瑁呭锛屽紑鍚勾杞诲垱閫犳柊骞冲彴銆

Pepsi and Loftooo initiated discussions on the UTC Promotion projects for year 2017聽 . Pepsi and Loftooo proposed to discuss the direction of brand and promotion upgrades, and proposed the concept of cooperation between Pepsi Black and Alexander Wang. After six months communication, Alexander Wang finally perfectly presented the design of crossover cooperation for Pepsi limited can and accurately spread Pepsi Black’s black attitude through Video. In this crossover collaboration, the industry responded unprecedentedly, and both the index of brand awareness and the sales turnover have been greatly improved, and the conversion rate of the activity has extremely exceeded the average level of industry.

Alexander Wang X Pepsi

 

 

 

 

 

 

 

 

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